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Front 3/4 view.
1912 Brockville-Atlas Model A Touring Car
Front 3/4 view.

1912 Brockville-Atlas Model A Touring Car

Date1912
Dimensions408.9 x 182.3 x 177.8 cm (161 x 72 x 70 in)
1406 kg (3,100 lb)
Object numberR.1998.026.0025
CollectionReynolds-Alberta Museum Collection
Description

Engine: Atlas, inline, four-cylinder, liquid-cooled
Displacement: 3.7 L (226 ci)
Bore and Stroke: 101.6 x 120.7 mm (4 x 4.75 in)
Power: 22.4 kW (30 hp)
Transmission: 1-forward, 1-reverse, planetary
Weight: 1406 kg (3,100 lb)
Capacity: 5 passengers
Original Cost: C $2000

The Canada Carriage Company produced the Brockville 30, in 1911, which was basically a rebranded Everitt, but by 1912 the company was renamed as the Brockville-Atlas Auto Company and made their own car. The company took its name from its place of manufacture, Brockville, Ontario, Canada and the builder of its engine, Atlas Engine Works, Indianapolis, Indiana, USA. The company suffered supply issues due to the advent of the First World War and by the end of 1914 the company closed.

More Information

The Canada Carriage Company was founded in 1874 but moved to Brockville, Ontario, Canada in 1891. Thomas Storey, became president of the company in 1909 and decided to enter the car building business. In 1911, the company made the Brockville 30, which was a rebranded Everitt assembled from parts supplied from the Tudhope Company in Orillia, Ontario, Canada, who were also making the Everitt. By 1912, the company decided to build their own car bodies and fit them with Atlas engines, and renamed the company the Brockville-Atlas Auto Company. The company suffered supply issues due to the advent of the First World War and by the end of 1914 the company closed.

1879 - Gananoque Carriage Company founded by C.W. and George Taylor in Gananoque, Ontario, Canada.
1891 - Company moved to Brockville, Ontario, Canada and was renamed the Brockville Carriage Company.
1892 - Incorporated as Canada Carriage Company, Thomas Storey was Mechanical Superintendant of the company.
1909 - Thomas Storey became president of the Canada Carriage Company and decided to enter the car market.
1911 - Produced the Brockville 30, which was a rebranded Everitt. 80 Brockville 30s were assembled.
1912 - Renamed the company the Brockville-Atlas Auto Company and they created their own designed automobile, using engines from Atlas Engine Works fom Indianapolis, USA and importing the chassis and mechanical parts but the bodies made in Brockville, Ontario, Canada.
1914 - After producing a total of 300 vehicles between 1912-1914, Brockville-Atlas closed due to supply issues and low sales due to advent of First World War.
1987 - Stan Reynolds acquired this Model A from Massachusetts, USA.
1998 - Stan Reynolds donates the vehicle to the Reynolds-Alberta Museum.