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1963 BSA A10 Super Rocket

Date1963
Object numberR.2003.006.0008
CollectionReynolds-Alberta Museum Collection
Reynolds Terms
Description

Configuration: Vertical, two-cylinder, four-stroke, air-cooled
Displacement: 646 cc (40 ci)
Bore & Stroke: 70 x 80 mm (2.75 x 3.15 in.)
Power: 33.55 kW (45 hp)
Transmission: 4-forward, manual
Weight: 170 kg (375 lb)
Original Cost: Unknown

The BSA Super Rocket was first introduced in 1957 as an improved sports bike version of the Road Rocket series. Although the Super Rocket had a reputation for reliability, BSA just couldn't compete with Triumph and Norton and the model was discontinued in 1963.  

More Information

Chronology:

1861 - The Birmingham Small Arms (BSA) was founded.
1910 - BSA's first motor bicycle is introduced.
1919 - BSA Cycles Limited created as part of BSA Group.
1919 - BSA introduces their first 50-degree V-twin Model E motorcycle.
1953 - BSA withdrew motorcycle production from BSA Cycles and creates BSA Motorcycles Limited.
1950s - BSA group continues to expand but by 1965 competition from Japan and Europe was hurting BSA's market share and BSA wasn't keeping up with some of the technological innovations, like electric start, that the competitors were introducing.
1968 - To try to gain back some of the lost market share, BSA announced several changes to their existing lines and introduced a new three-cylinder bike, with focus on the US market but it was too little too late.
1971 - BSA is reorganized due to financial difficulties.
1972 - In near bankruptcy, BSA becomes part of the Norton-Villiers-Triumph merger and the last BSA bikes are produced.
2003 - Donated to the Reynolds-Alberta Museum.

Side view.
Norton Motorcycle Company
Side 1
BSA Motorcycles Limited
Side
BSA Motorcycles Limited
Side view.
Indian Motorcycle Company
Side view.
Excelsior Motor Manufacturing and Supply Company
Side view.
Indian Motorcycle Company